Wii Fit will sell 3 million to 4 million in the US if they market aggressively
Also, he expects Nintendo to spend $40 Million (About 3 Euros, I’m guessing) marketing the game. It’s been a while since I’ve taken math classes but that seems an awfully high amount of cash on marketing, especially if its just going to sell 3-4 mil. I recommend Nintendo take a play from Rockstar’s book and have controversy do your marketing for you. Here’s a suggest, violence involving Wii Fit. I wanna see soccer moms fighting over Wii Fit in Walmart. Shortage supplies and stuff. It’ll be like Mad Max and the media can’t get enough of that stuff.